Are you prepared to ignite? If so, join special guest mentor of the week, podcast guru, John Lee Dumas as he shares dynamite ideas on How to Podcast Your Book to Success.
John is the founder and host of Entrepreneur-on-Fire, an award winning podcast revealing the journey of today’s most inspiring entrepreneurs seven days a week. Entrepreneur-on-Fire generates over $250,000 a month in revenue and offers a free 15-day course on podcasting at freepodcastcourse.com. With over a million unique listeners a month, Entrepreneur-on-Fire has inspired fire nation to take control of their life and take the entrepreneurial leap.
Excerpt from this week’s podcast “How to Podcast Your Book to Success:”
Q: John let’s chat about how authors can use podcast to promote their book. With the many thousands of people you’ve coached and mentored over the years, tell us what works and what doesn’t.
A: I’m a huge believe in the phrase “we all need to be standing upon the shoulder of giants” or at least recognize the fact that we are. We have all learned from those who have come before us in so many ways, shapes and forms. I definitely know a lot about podcasting. I have learned from those who have come before me and I’ve learned from those who have come after me because we always innovating and creating new ways for podcasts, etc. When it comes to book publishing and marketing, etc. I do the exact same thing. I have learned from those who have come before me.
I think a really great example that I would highly recommend all the listeners to check out. This is somebody that’s doing it at such a high level. I have now published, self published, two books and been extremely successful with both of those, especially my most recent one which we can talk about more in a little bit.
Somebody who’s been doing this at a really high level for a really long time. Both in the traditional and the self publishing realm is Michael Port. He’s a New York Times bestselling author for multiple books. He’s just a rock star in that area. When he decided to release his latest book “Steal the Show,” he said “hey, I’m going to do something really special when it comes to marketing my book” on my podcast.
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Download the transcript from this week’s podcast interview “How to Podcast Your Book to Success”
