Want a unique way to differentiate yourself in your local market? Listen as multi-talented marketing expert, Mike Capuzzi shares his recipe to tap into the magic of short helpful books.
Mike Capuzzi has been working with clients for over two decades helping thousands of business owners around the world create better marketing.
In 2019 Mike launched Bite Sized Books, a publishing venture founded on his proven formula for creating short, helpful books known as shooks for Main Street business owners. Shooks are ideal for business owners who want to increase their level of authority and sell smarter by providing helpful information in easy to read short, helpful books. Mike recently published Main Street Author, which shows how to author, publish, and leverage a shook in the business.
I’ve personally tapped into Mike’s brilliance and know what a fund of information he is.
In this week’s Book Marketing Mentors powerful podcast episode “How to Tap Into the Magic of Short Helpful Books” you will discover …
- How to differentiate a “shook” from a book
- When a short helpful book is the right type of book for you to write
- How to use your current book(s) to uncover hidden “shooks”
- The exact (Italian) recipe to cook up your own “shook”
- How a “shook” could add to and help your marketing efforts
- How to use a “shook” to gain visibility your local market
- Some of the biggest mistakes authors make and how to avoid them
- And a whole lot more…
This episode features practical tools and techniques to help listeners who want to market a book. It provides invaluable and powerful information listeners will want to know to supercharge a book marketing strategy.
Listen to this week’s interview and discover how to get you and your book noticed and your voice heard in a crowded marketplace.
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Download the transcript from this week’s podcast interview “How to Tap Into the Magic of Short Helpful Books ”
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